Principles

Why?

Since 2007, our mission has been loud and clear: simplify life. Every day, the world grows faster and more complex. Customer expectations are on the rise and traditional means of work no longer cut it. We're here to inspire change, reimagine possibilities, and help people embrace simpler, smarter ways to work, build relationships, and create meaningful experiences, free of all complexities.

What?

We combine empathy, science, technology, and strategy to solve real-world problems through delivering human-centric digital experiences for highly regulated/citizen-centric industries such as utilities, logistics, financial institutions, and government agencies facing talent shortages, rising operational costs, and regulatory challenges while striving to meet evolving customer needs.

How?

We bring our mission to life through two ways: our product division, led by our proprietary MiCustomer Digital Experience Platform (DXP), infused with advanced AI to transform customer and employee experiences; and our services division, which leverages emerging technologies, low-code development, and decades of SAP expertise to drive digital transformation.

Brand Values

Human

We design digital experiences that truly listen and understand, capturing the voices of customers and employees to keep evolving and meet real-world needs and desires.

Reliable

By choosing us, stakeholders invest their time, energy, and resources. We honor that trust by delivering excellence, not only in how we show up for our customers but also in how we empower and support our own people.

Authentic

The unique stories of our employees, partners and clients make up our colorful DNA. We lean into our individuality to tell our own brand story. We remain true to our values and honor our promises on the daily.

Adaptive

Let's be real, life moves fast and the world can get crazy. Users have complex needs that constantly evolve and need to be met. But we've got this: we keep our minds focused, ears peeled and our skills sharp so we never miss a beat.

Vibrant

We are passionate about what we do, and we like to have fun in the process. Our culture is inclusive, our environment is energetic, our tone is uplifting and we like to carry through this energy in every touchpoint with the world.

Tone > Volume

If Avertra were a person, what would they sound like? You are our most valuable touch point - will you help us amplify Avertra's voice?

Value
Instead of saying
Try this instead
Human
We build software solutions.
We design digital experiences that truly meet the real-world needs and desires of people.
Authentic
We use Mendix and SAP to achieve digital transformation.
By leveraging Mendix and SAP, we empower businesses with smarter decisions, efficient processes, and enhanced experiences that drive digital transformations.
Reliable
Deployment time is probably around 7 to 8 weeks.
Low-code means you're up and running 10x faster. We're talking full readiness in just 7-8 weeks!
Adaptive
MiCustomer is suitable for any utility problem.
MiCustomer's building blocks empower you to mix and match seamlessly, tackling any industry challenge. Personalize it to your liking!
Vibrant
We have an international workforce.
Our global culture brings diverse perspectives and experiences, united by a shared mission to simplify life.

Emoji library